An on-demand webinar approved for HRCI’s recertification

From curiosity to clarity: How HR can ask the right questions and find the right data

WATCH ON-DEMAND

Fill in the form to watch the recording

By submitting your details you hereby agree to our Terms & Conditions and Privacy Policy. You may always opt-out from our mailing lists in accordance with the Privacy Policy.

From curiosity to clarity: How HR can ask the right questions and find the right data - Ben Eubanks
Ben Eubanks
Chief Research Officer Lighthouse Research & Advisory
From curiosity to clarity: How HR can ask the right questions and find the right data - Ken Matos
Ken Matos
Director of Market Insights HiBob

What if your biggest HR challenges could be solved just by asking better questions?

Watch this webinar for a data-forward session where you’ll learn how to sharpen vague workplace questions into clear, measurable insights—and match them with the right data. Whether you’re overwhelmed by HRIS exports or unsure how to connect your engagement survey to turnover trends, this is your roadmap.

In this session, you’ll learn:

  • How to frame people-focused questions that actually move the needle
  • What data sources are most useful (and which ones can trip you up)
  • How to avoid common analytics mistakes like biased sampling and false assumptions

This is your chance to get smarter about data, strategy, and storytelling—from two of the industry’s most trusted experts.

  • Turn vague HR questions into actionable strategies. Learn how to sharpen your thinking so you can connect the dots between workplace challenges and measurable outcomes.
  • Discover how to use the data you have—not just the data you wish you had. Get guidance on how to find and trust the right sources without overcomplicating your approach.
  • Learn directly from two expert voices in HR research and insights. Ben Eubanks and Dr. Ken Matos bring real-world frameworks you can apply immediately—no analytics background required.
  • Avoid common analytics mistakes. Walk away with practical tips for preventing biased sampling, misinterpreted correlations, and dead-end metrics.

Watch this webinar for a chance to get smarter about data, strategy, and storytelling—from two of the industry’s most trusted experts. Available on-demand!


This program has been approved for one (1) HR recertification credit toward any of HRCI’s eight credentials, including SPHR® and PHP®.

recertification provider, HR certification logo 2025