Providing businesses with 50–200 employees access to HiBob’s award-winning people-first platform in simple, transparent bundles that include only what they need for HR and Payroll

London, UK – 22 August, 2025:  HiBob, the company behind Bob, the people management platform transforming how organisations operate in the modern world of work announces the launch of its SMB offering, built specifically for UK businesses with 50–200 employees. Designed for simplicity, scalability, and cost-efficiency, the new HR bundles reflect HiBob’s deep understanding of what small businesses actually need without the unnecessary complexity or hidden costs that often come with larger enterprise platforms.

The offering follows extensive market research and customer insight gathering, which revealed a clear demand among SMBs for straightforward, transparent HR solutions. The findings showed that growing companies want to invest in HR software that’s easy to understand, easy to buy, and tailored to their real needs without surplus modules or unexpected limitations.

HiBob’s new people-first SMB bundles give UK businesses a strong, scalable HR foundation from day one. The AI powered offering includes:

  • Core SMB and Talent SMB modules – streamlined versions of HiBob’s enterprise features, designed to cover essential HR needs with maximum efficiency.
  • Small Business Payroll Starter – a simplified, cost-effective solution combining UK payroll with core HR functions.

Each pre-defined bundle eliminates choice overload and confusion. SMBs select the package that fits their current needs, with full confidence that the platform will grow alongside their business. As companies scale, they can add modules and functionality, behaving like larger organisations when they’re ready, without having to start from scratch.

Built to scale, not switch
Unlike platforms that overpromise all-in-one functionality or offer build-your-own models that come with hidden limitations, HiBob has created bundles grounded in real insight. The approach ensures clarity from the outset.

“We’ve seen too many small businesses get burned by platforms that look simple but aren’t,” said said Ronni Zehavi, CEO and Co-Founder of HiBob. “We’re committed to offering real simplicity and total transparency. With our SMB bundles, customers know exactly what they’re getting, what it costs, and how it will grow with them.”

HiBob aims to position itself as the last HR platform a growing UK business will ever need.

About HiBob

HiBob is leading the way in HR innovation with its award-winning HCM platform, Bob—an AI-powered, modular solution that transforms how modern businesses manage their people. Built for today’s distributed, fast-moving workforces, Bob enables companies to streamline HR, payroll, and finance operations through integrated capabilities that are both powerful and easy to use.

Designed to meet the needs of growing multinational businesses, Bob helps accelerate hiring, improve retention, upskill talent, and elevate the overall employee experience. Its flexible architecture and robust analytics support agility and insight at scale, while its consumer-grade interface encourages everyday engagement and community building.

Close to 5000 global companies—including Uala, The Josh Bersin Company, Fiverr, The&Partnership, and VaynerMedia—rely on Bob to align HR with business goals. They value its configurability, ease of use, and the ability to tailor workflows and tools to meet specific organizational needs.

To learn more, visit www.hibob.com.