It really is all about retaining people: 5 tips

My great friend and mentor, Robert Saville, once said to me: “We’re not in the advertising business, we’re in the recruitment business”. What he meant is that the key to any great business is the ability to hire amazing people. I also believe that the key to individual development is to make yourself redundant as quickly as possible. This is because if I can get somebody to do my job, then I can go and find a better one. Awesome! So, we are all in the recruitment business, and if…

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Why human leadership matters

Stop for a moment and think about your favourite ever boss. You probably admired their knowledge and skills, but I bet they are your favourite because of the personal connection you had with them. They are a human leader. What is human leadership? Most of us love the leaders who share their humanity. They take the time to connect beyond the status report, and own up to their mistakes. You don’t have to know someone personally to feel this connection either. For example, Richard Branson heads up a hugely successful…

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Make them make cake

Why the hell is cake so good? What is about this thing that get’s us so excited. It’s flour, sugar, eggs (and some other stuff). Cake has fueled "The Great British Bake-Off" - it’s the biggest show on British TV and had the nation in tears. Cake rules! When I look back on my career, I can see how cake has played a huge part: from judging company baking competitions to persuading people to join my business, by telling them that we still make cake on people’s birthdays. Even with…

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Pour the tea

There are a few things in my work life that have had a big impact on how I treat other people, and this human leadership experience is one of them: When I was in my late twenties, I was running a small property investment business with a friend and had a meeting with a building society based in Scotland. A boardroom encounter We went up to their head office for a meeting with the Chief Executive and five other senior folks. The Chief Exec was a guy in his late…

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