Breakthrough Brands logoWe’re excited to announce that bob has been announced by the uber-agency Interbrand as one of the ‘ones-to-watch’ in the Working Future category of their Breakthrough Brands 2017.

In fast company

Breakthrough Brands is such a high profile award that it’s covered by leading publication Fast Company, amongst others.

“One standout point is the Clubs feature, which encourages employees to create groups and promote their own interests”.

In good company

We are honoured to be listed alongside brands like Slack (who we integrate with) and General Assembly. Both of these companies are changing the way that we work in dramatic style.

What they say

The full report from Interbrand is free to download here, and includes this statement about bob:

“But in order to create a workplace that runs efficiently while keeping a strong culture of engagement, employers need to reassess their operations. bob is a central data hub that is shaping the future of Human Resources.

It aggregates employee data in one place, then uses that data to inform everything from payroll processing to benefit packages and cultural initiatives, making business management easier and ensuring an engaged staff.

One standout point is the “Clubs” feature, which encourages employees to create groups and promote their own interests. Keeping employees fulfilled and satisfied within their work will be one of the biggest challenges to brands facing the future of work.”

bob announced as Interbrand ‘one-to-watch’ - tamsin-1.jpg

From Tamsin Fox-Davies

Tamsin Fox-Davies is the Small Business Evangelist at bob (, and spends her time sharing ideas & best practice around SME HR & HRTech. You can find her on Twitter (@tamsinfd), at her desk, or curled up on the sofa with one of her four dogs and a mug of hot chocolate.